The KiaOra Blog

Explore expert insights, practical SEO strategies, and the latest industry trends to help your business grow organically and stay ahead of the competition.

AI & Search
The Battle for Search: Will SearchGPT Replace Google?

In our previous blog, The Battle for Search: Google vs. SearchGPT, we examined the early clash between Google’s reigning search

Recent articles

December 17, 2024
Is Google Set to Lose Chrome and Android?

The Department of Justice (DOJ) has taken a monumental step in its antitrust battle against Google, targeting the tech giant’s control over its browser, Chrome,

December 10, 2024
Skyline Queenstown Charity Golf Classic 2024

Kia Ora Digital recently sponsored and took part in the Skyline Queenstown Charity Golf Classic, held at Queenstown Golf Club the last weekend in November.

December 5, 2024
How Helpful Is Your Content? Google’s November 2024 Update

Google’s latest core algorithm update, released in November 2024, has sparked conversations across the SEO community.  With every update, businesses and marketers face challenges to

December 5, 2024
The Battle for Search: Google vs. SearchGPT

Earlier this year, OpenAI released SearchGPT, an LLM-based (large language model) search engine and rival to Google.  The announcement sent everyone in the search industry

November 27, 2024
Technical SEO for Start-Ups: Building a Strong Foundation

Technical SEO is a critical component of a successful digital strategy for start-ups. While compelling content and effective marketing strategies are essential, the foundation of

November 27, 2024
Enterprise SEO Tools: A Comprehensive Guide for Large Organisations

SEO is crucial for large organisations looking to enhance their online visibility and drive substantial organic traffic.  For large organisations, managing SEO across extensive web

November 26, 2024
Top 5 Black Friday Marketing Strategies to Boost eCommerce Sales

Black Friday, the most anticipated shopping event of the year, falls on Friday 29th November 2024, providing eCommerce businesses with a golden opportunity to boost

November 19, 2024
The Ultimate Black Friday SEO Checklist for eCommerce Stores 

Black Friday is an unmissable chance for eCommerce stores to drive significant traffic and sales. But with heavy competition, a well-executed SEO strategy is crucial

November 15, 2024
Finalists for APAC Search Awards 2025!

Excited to announce we’ve been shortlisted for the 2025 APAC Search Awards in 3 categories!  This comes off the back of being awarded Best Global

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