The KiaOra Blog

Explore expert insights, practical SEO strategies, and the latest industry trends to help your business grow organically and stay ahead of the competition.

AI & Search
The Battle for Search: Will SearchGPT Replace Google?

In our previous blog, The Battle for Search: Google vs. SearchGPT, we examined the early clash between Google’s reigning search

Recent articles

July 28, 2025
How to Use Ahrefs’ Brand Radar to Stay Visible in AI Search
Stop guessing where your brand shows up in ChatGPT, Perplexity, and AI Overviews, and start measuring it.
July 23, 2025
The Era of LLM & Answer Engine Optimisation
LLM Search is taking off, and if you’re not optimising for AI, you’ll get left behind.
July 11, 2025
Google’s Core Update for June 2025

Google has begun rolling out its June 2025 core update, with completion expected by late August.  As we’re now seeing the effects of this update

June 2, 2025
Retail Global & iMedia 2025

It’s been a huge month here at Kia Ora Digital.  Not only did we relaunch our website with a fresh new look, but our team

May 22, 2025
Google I/O 2025: The Gemini Era

Google has announced further A.I.-driven changes, with advanced Gemini updates, AI Overviews, Android 15, and more, unveiled at Google I/O 2025 this week. Gemini is

May 5, 2025
Introducing Blended Search Intelligence

eCommerce search is broken. And the brands who fix it first? They’re going to win BIG. Here’s the brutal truth: We reckon we’ve cracked the

April 24, 2025
The Battle for Search: DeepSeek vs ChatGPT

The Battle for Search is heating up in 2025, following the release of DeepSeek-R1 in January. DeepSeek offers a free, open-source alternative to ChatGPT with

December 20, 2024
What to Expect from Google in 2025: Introducing Gemini 2.0

As we move into 2025, Google Search is undergoing profound transformations. These changes, driven by advancements in artificial intelligence (AI) and evolving user expectations, are

December 20, 2024
The Battle for Search: Will SearchGPT Replace Google?

In our previous blog, The Battle for Search: Google vs. SearchGPT, we examined the early clash between Google’s reigning search engine and the emerging challenger,

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