Shopify SEO

Grow Shopify
Revenue with SEO

Get a Free Shopify SEO Audit

Kia Ora Digital can help you reach more customers by increasing your Shopify organic search presence.

Our Shopify SEO experts in Australia go above and beyond to target high-traffic keywords, optimise your brand and collection pages, and grow your audience to ultimately increase sales.

Guaranteed Growth

Growth

Winning Team

Team

KPI-based Campaigns

KPI

Shopify Ecommerce growth

Optimise your E-commerce Shopify Store to Rank #1

The Shopify platform is the eCommerce favourite for a reason. With its suite of bespoke themes and add-ons, it gives your store the power to really stand out. Your ranking in search results is the thing that’s really going to boost your store. It’s all about making sure it’s properly optimised with bottlenecks removed, so you can reach a massive audience at a low cost.

That’s where Kia Ora Digital comes in. Covering everything from technical SEO through to high-conversion content, as Shopify partners, we boost your store up the rankings so more customers can find you and buy from you. Our Shopify experts guarantee results for businesses in Melbourne, Sydney, Brisbane, Perth, Adelaide and worldwide.

seo growth

Ecommerce SEO that will Grow Your Revenue

We’ll approach your strategy with the overall goal of business growth delivered through best practices. Throughout, we’ll also focus on your individual requirements, making sure every corner of your shop is optimised as much as it can be. From providing a user-friendly shop front that encourages sales through the power of content, to optimising the back-end to effectively attract customers, leave it to your dedicated Shopify consultant to get your products flying off their digital sheleves.

Start with a Free SEO Audit

Shopify’s platform is built with the infrastructure that gives brands a competitive advantage. So, we work with this to unlock growth opportunities for your eCommerce store. Shopify SEO is complex, but we keep things simple, starting with an SEO audit before creating the eCommerce roadmap that will draw in maximum organic traffic.

PARTNERS
Our Partner Network

As SEO experts, we specialise in only providing SEO services to our clients. Since we have a niche offering, we partner with other tech platforms and marketing agencies to help cover the rest. This gives our clients great growth opportunities to work with specialist agencies that can help take their business to the next level.

View our Partner Directory

FAQs

Can you provide examples of successful SEO programs for Shopify websites?

Kia Ora Digital specialises in executing successful SEO programs for Shopify websites. Our SEO programs have consistently led to:

  • Increased Organic Traffic: Through our strategic keyword optimisation and high-quality content creation, we've helped Shopify businesses significantly boost their organic traffic. This means more potential customers are finding their websites through search engines without the use of paid advertising.
  • Higher Keyword Rankings: Our SEO strategies have resulted in higher visibility for targeted keywords. This means that our clients' websites appear higher in search engine results when users search for those specific keywords, leading to increased website visitors and potential sales.
  • Improved Conversion Rates: We don't just focus on driving traffic, but also on converting that traffic into sales. By creating engaging, relevant content and ensuring a seamless user experience, we've seen substantial increases in conversion rates on our clients' websites.
  • Enhanced Online Presence: Through our work, businesses have seen their websites rank higher for competitive keywords, leading to improved visibility and credibility in their respective industries.
  • Sustainable Growth: SEO is a long-term strategy, and our programs are designed for sustainable growth. We've seen businesses enjoy continued improvements in their online performance long after our initial SEO efforts. 

These successes underscore the power of well-executed SEO programs for Shopify websites. But remember, each business is unique, and results can vary. We tailor our strategies to meet your specific needs and goals to ensure the best possible outcomes.

Are you familiar with the unique challenges and structure of the Shopify CMS?

Our team has a deep understanding of Shopify's unique structure and the challenges it presents. Shopify uses its own coding language, Liquid, which can be different from traditional CMS platforms and pose certain challenges. 

Here's how we tackle these aspects:

  • SEO Features: Shopify has built-in SEO features, but leveraging them effectively requires expertise. We know how to maximise these features to ensure your website is optimised for search engines.
  • Liquid Templating Language: We're well-versed in Shopify's Liquid code, which allows us to customise your store's theme for optimal SEO performance.
  • URL Structures: Shopify has specific URL structures that can't be changed. We understand how to work within these constraints to still ensure your URLs are SEO-friendly.
  • Duplicate Content Issues: Shopify can sometimes generate duplicate content, which can harm SEO. We know how to identify and resolve these issues to prevent any negative impact on your rankings.
  • Shopify Apps: There are numerous Shopify apps available for enhancing SEO. We have experience with these apps and can recommend and implement the ones that will benefit your site the most.

Will you provide recommendations for optimising our Shopify website's technical SEO elements?

We will perform an in-depth analysis of your Shopify website's technical SEO elements. These include:

  • Site Speed: A slow-loading site can harm your search engine rankings and user experience. We'll assess your site's speed and provide suggestions for improvement if necessary.
  • Mobile Responsiveness: With the majority of web browsing now happening on mobile devices, it's vital that your site is mobile-friendly. We'll evaluate your site's mobile responsiveness and suggest enhancements if needed.
  • Crawlability: Search engines need to be able to crawl your website effectively to index your content. We'll examine elements such as your robots.txt file, XML sitemap, and more to ensure your site is easily crawlable. 

Based on this comprehensive audit, we'll provide a detailed report outlining our findings and recommendations for optimising each of these elements. Our goal is to ensure your Shopify website is technically sound and fully optimised for search engine performance.

How do you approach on-page SEO optimisation for Shopify websites?

Our approach to on-page SEO optimisation for Shopify websites is comprehensive and designed to maximise both visibility and user engagement. Here's how we do it:

  • Keyword Research: We start with meticulous keyword research, identifying the terms your potential customers are using in their searches. These keywords are then strategically incorporated into your site's content, meta tags, URLs, and image alt text.
  • Meta Tag Creation: Meta tags help search engines understand what your pages are about. We craft compelling meta descriptions, title tags, and header tags that include your target keywords and encourage users to click through to your site.
  • Image Alt Text Optimisation: Search engines can't ‘see’ images but they can read the alt text. We ensure all your images have descriptive alt text that includes relevant keywords.
  • URL Structuring: A well-structured URL is easier for search engines to crawl and index. We make sure your URLs are clear, concise, and include your target keywords.
  • Engaging Content Creation: Beyond technical elements, we focus on creating engaging, high-quality content. This not only helps with SEO but also keeps visitors on your site longer, increasing the likelihood of conversions. 

In essence, our approach to on-page SEO optimisation for Shopify websites is a blend of technical and creative strategies, all aimed at boosting your site's search engine performance while also engaging your audience.

Will the SEO program include content strategy and creation?

Definitely. A robust SEO program must include a strong content strategy. Our team will collaborate with you to create engaging, SEO-friendly content that aligns with your brand and resonates with your target audience. 

Our team will work closely with you to understand your brand, audience, and objectives. Based on this understanding, we'll create a tailored content strategy that includes blog posts, product descriptions, social media content, and more. This content won't just be SEO-friendly; it will also engage your audience, build trust, and drive conversions. 

In short, our SEO program incorporates content strategy and creation as a core element to deliver the best possible results.

Can you provide a forecast for traffic and sales / enquiry before we start the SEO?

While providing an exact forecast for traffic and sales or enquiries is challenging due to the dynamic nature of SEO, at Kia Ora Digital, we can certainly provide an educated estimate. This estimation is based on a number of factors including:

  • Current Website Performance: We begin by assessing your website's current performance. This includes analysing your existing traffic, conversion rates, keyword rankings, and more.
  • Market Trends: Understanding the trends in your industry and the behaviour of your target audience helps us anticipate potential changes and opportunities for growth.
  • Competitive Landscape: We also consider your competition. By understanding who you're competing with and their SEO strategies, we can better predict how changes might affect your traffic and sales.
  • SEO Strategies: Based on our proposed SEO strategies and tactics, we can estimate their potential impact on your website's performance. 

Please note, these are estimates and actual results can vary. However, they do provide a useful benchmark for setting expectations and tracking progress once the SEO program begins.

What benefits does hiring a Shopify Plus Partner bring?

Hiring a Shopify Plus Partner like Kia Ora Digital brings numerous benefits that can significantly enhance your eCommerce operations. Here's how:

  • Advanced Platform Knowledge: As a Shopify Plus Partner, we possess an in-depth understanding of the platform and its capabilities. This means we can optimally manage and optimise your Shopify Plus store, ensuring it performs at its best.
  • Access to Latest Features: We are among the first to know about Shopify's latest features and updates, and we can implement these on your site to keep it up-to-date and competitive.
  • Priority Support: We have a direct line to Shopify support, which allows us to quickly resolve any issues or inquiries you may have. This can save you valuable time and minimise any potential disruptions to your business.
  • Customisation and Scalability: Shopify Plus offers more customisation options and scalability. As a partner, we can help you leverage these features to create a unique, user-friendly shopping experience that scales with your business.
  • Strategic Advice: We provide strategic advice based on our extensive experience with Shopify Plus. This can help you make informed decisions that drive growth and success. 

In short, hiring a Shopify Plus Partner like Kia Ora Digital ensures you get the most out of your eCommerce platform, from technical optimisation and advanced features to strategic guidance and priority support.

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