Shopify SEO

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Kia Ora Digital can provide you a detailed SEO Audit to show your growth potential.

Want to measure your website’s performance? Or perhaps you’ve noticed a sudden drop in your customers and sales, and you’re wondering why?

Google constantly changes its search engine algorithms – so what may have worked for your online strategy in the past may not necessarily be working for you now. If you’re not seeing your revenue and sales grow, it might be time to have a closer look at your SEO strategy and give it a refresh.

That’s where we come in. With our comprehensive SEO audits, we examine your online presence and look for opportunities to expand it. You’ll also get a real sense of your website’s progress. We help you to assess what’s working, what’s not, and identify any technical SEO issues you might be having – then sit down and tailor a new strategy tailored to your business’s needs. Sound good? Talk to us for your FREE SEO audit report today.

Guaranteed Growth

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Enlist our expert SEO checkers

If you’re looking to maximise your website’s performance and ROI, our experienced team of SEO checkers are here to help you identify any SEO issues that may be slowing you down.

We’ll closely examine your online strategy and identify opportunities for growth, setting you back on the right path again. As part of your SEO website check, we’ll also keep track of your key SEO KPIs (using our suite of data visualisation services) to help manage your progress.

With our comprehensive range of Shopify SEO services, we know how to gear your online store for success. Get in touch with our SEO agency today and ask us about our SEO audit pricing (hint, it’s FREE – so what do you have to lose? There’s only everything to gain, and the sky’s the limit!)

An SEO site check-up is a great way to keep track of your progress

Here at Kia Ora, we have the know-how and expertise to help you reach your business goals by increasing your organic search visibility.

Regular performance reviews mean we get to check in on your progress so we can tweak and tighten up your campaign, making sure that momentum never loses pace. Don’t worry: we’ll keep you in the loop the whole way through, helping you to decode SEO so your results make perfect sense.

What are some SEO issues to look out for?

As Google is changing its algorithms all the time, you may have incurred SEO penalties and not know it, which could be hindering your progress.

Our team of SEO checkers stay up-to-date with all the latest search engine rules, patterns and trends, so you’ll never be caught out. Some of the most common technical SEO issues include:

  • Duplicate content: Google values unique content that is tailored to the needs of your audience. When you copy and paste text into multiple areas of your website, Google considers this to be lazy. Any duplicated text will automatically pull down the ranking of the pages involved (this is called cannibalisation). It’s always best to start from scratch with unique, original content. This will help to build trust and a genuine following amongst your audience.
  • Keyword stuffing: SEO has moved on from cramming as many keywords into your content as possible. Instead, Google places its emphasis on a valuable user experience. If your content is heavy with too many keywords packed into a small amount of space, it doesn’t read well – and will score an automatic penalty from Google.
  • Slow site speed: If your page is slow to load, your customers are likely to grow impatient and leave, bouncing off to a different website. This makes for a poor user experience. Google takes note of this when assessing your Core Web Vitals and uses this data to rank your site accordingly. We provide speed optimisation services so you can prevent this from happening.
  • Not mobile-friendly: Is your site mobile-friendly with a responsive design? These days, most people browse the web from their phone. Therefore, your site needs to be easy to navigate from a range of devices. If your page or online store is slow to load on mobile devices, you’ll lose the bulk of your audience.
  • Images: Have your images been optimised for the web? If they’re not search-friendly or slow to load, this can significantly affect your Core Web Vitals and the overall user experience at your website. This also includes use of features like sliders and banners.
  • Messy URLs: Are your URLs SEO-friendly, and do they make use of your keywords? Or are they complicated and longwinded?
  • Poor navigation and broken links: How easy is your site to navigate? Are there any dead links that no longer work? Google assesses your content to make sure it’s timely, relevant and up-to-date. If you haven’t kept your links updated, this can affect your site’s ranking.
  • Black-hat link building: This involves using unethical tactics to build SEO and optimise your website. When it comes to link-building, this might involve having too many internal links placed through your website, or paying for links on other websites to create backlinks.
  • A.I. written content: Yes, you read that correctly. We’re living in a day and age where A.I. is now writing our content – usually to save businesses time and manpower. However, this often comes at the cost of the human touch. In response to this, Google has updated its algorithms to penalise automatically-generated content, classing this as spam.

As part of our SEO audit report, we’ll address all these issues and more to make sure we get your site or online store back on track.

Schedule an SEO check with us today

Here at our SEO audit agency, our team is fully experienced and trained to make sure your page performs and ranks well for search engine results. If you’re experiencing a drop in customers and sales, a quick SEO website check-up can provide you with all the answers.

Get in touch with us at Kia Ora to schedule your FREE SEO audit report today. We promise you won’t look back.

PARTNERS
Our Partner Network

As SEO experts, we specialise in only providing SEO services to our clients. Since we have a niche offering, we partner with other tech platforms and marketing agencies to help cover the rest. This gives our clients great growth opportunities to work with specialist agencies that can help take their business to the next level.

View our Partner Directory

FAQs

What aspects of my website will you analyse during the audit?

Our SEO audit is comprehensive and covers various aspects of your website. We analyse your website's structure, metadata, content quality, URL structure, site speed, mobile responsiveness, internal linking, crawlability, indexing, user experience, and more. 

We also assess your website's backlink profile, competitor analysis, and keyword usage. Our main objective is to conduct a comprehensive evaluation of your website's SEO performance.

How long will the audit take to complete, and when can I expect to receive the final report?

Understanding the timeline for an SEO audit is crucial. Here's what you can expect:

  • Audit Duration: The length of the SEO audit depends on the size and complexity of your website. On average, you can expect the process to take between one to two weeks.
  • Report Generation: After the audit process, we take time to compile a detailed report. This includes our findings, recommendations, and suggested strategies for improving your website's SEO performance.
  • Delivery of Final Report: We strive to provide a thorough and actionable assessment to enhance your online presence. You can anticipate receiving the final report within the specified timeframe.

Our team will work diligently to complete the audit and deliver your report promptly.

Will the audit include an analysis of our website's on-page and off-page SEO factors?

Yes, our SEO audit encompasses both on-page and off-page factors. We assess your website's on-page optimisation, including content quality, keyword usage, meta tags, header tags, and internal linking structure. 

Additionally, we analyse off-page factors such as your backlink profile, social media presence, online reputation, and other external factors that can impact your SEO performance.

Will the audit cover keyword research and analysis to identify potential target keywords?

Our SEO audit process is comprehensive and includes a crucial component: keyword research and analysis. Here's how we do it:

  • Keyword Identification: We identify the keywords that are relevant to your industry, target audience, and business goals.
  • Comprehensive Research: Through in-depth research, we find search terms that have high search volume and low competition. These are potential goldmines for driving organic traffic to your website.
  • Keyword Recommendations: After thorough analysis, we provide recommendations on target keywords. Utilising these keywords can significantly improve your website's visibility in search engine results.

Our SEO audit will provide you with an effective keyword strategy to help boost your online presence.

Can you provide recommendations for optimising our website's technical SEO?

Our SEO audit encompasses a meticulous examination of your website's technical SEO elements. This includes:

  • Website Structure Analysis: We assess the structure of your website for easy navigation and crawlability by search engines.
  • URL Optimisation: We check your URLs for clarity, relevancy and keyword inclusion.
  • XML Sitemaps & Robots.txt: We review your XML sitemaps and robots.txt file to ensure they are correctly guiding search engine crawlers.
  • Site Speed Assessment: We evaluate your site's loading speed, which is a critical factor in user experience and search engine rankings.
  • Mobile Optimisation: We examine the mobile-friendliness of your site, an increasingly important factor in today's mobile-first world.
  • Schema Markup: We look at your use of schema markup to improve how your site is represented in SERPs.

Based on this information, we'll provide you with detailed recommendations to optimise your website's technical SEO. These improvements can significantly enhance your site's performance in search engine rankings.

Will the audit include an evaluation of our website's backlink profile?

Yes, our SEO audit includes an evaluation of your website's backlink profile. Backlinks play a significant role in SEO, and we analyse the quality, quantity, and relevance of your website's backlinks.

We assess factors such as the diversity of linking domains, anchor text distribution, authority of referring domains, and the overall health of your backlink profile. Based on our evaluation, we provide recommendations to improve your backlink profile and enhance your website's authority and visibility.

Are you able to provide a forecast or estimate on the potential increase in website traffic and business activity?

While providing exact figures is challenging due to the dynamic nature of SEO, we can offer insights into potential growth. Here's how we approach this:

  • Customised SEO Strategy: Our team evaluates your website, industry trends, competition, and target audience to craft a bespoke SEO strategy.
  • Visibility & Traffic Improvements: By implementing our recommendations, you can anticipate enhanced visibility, increased organic search traffic, and an improved online presence.
  • Dependent Factors: However, the actual increase in website traffic and business activity relies on various factors. These include industry competitiveness, effectiveness of implemented strategies, and engagement and conversion rates of your site visitors.

Targeted Organic Traffic: Our focus is driving targeted organic traffic and boosting your website's visibility. This can lead to more opportunities for growth and conversions.

What is the cost of the SEO audit, and are there any additional fees or charges we should be aware of?

Here at Kia Ora Digital, our SEO Audit Report is free. We’ll provide you with a detailed report to show you what’s working and what’s not, with unique growth opportunities. We then offer customised solutions tailored to your specific needs and goals. 

As for additional fees or charges, we maintain transparency and will inform you upfront of any additional services or requirements beyond the scope of the audit.

Do you offer any ongoing SEO services or support to help implement the recommended changes after the audit?

Yes, we offer comprehensive SEO services and support to help you implement the recommended changes and improve your website's SEO performance. 

Our team of SEO experts can assist you in executing the strategies outlined in the audit report. We provide guidance on optimising your website's on-page elements, technical SEO, content creation, link building, and ongoing monitoring and analysis.

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